Is Netflix About to Purchase a Home for Premieres?

It’s no secret that Netflix seems to have a Felix the Cat bag of tricks when it comes to its resources for content. (Look it up, kids.)

Now, the streaming juggernaut can add ‘Academy Award-winning studio’ to that bottomless storage container. Roma took the nation by storm and became one of the most delicately visual and vocal films we have seen in quite some time.

Of course, certain Hollywood notables would poo-poo the idea of a streaming production house winning an Oscar. It was worth listening until said icon went turncoat hypocrite by signing with AppleTV+, that news pretty much faded away like a fart in the wind.

Too bad, because he would love to chat up this news from Deadline as Netflix is in serious talks to purchase the cinephile famous Graumans Egyptian Theater in Hollywood from American Cinematheque.

“The proposed deal would likely play out with Netflix programming on weekday nights while the non-profit Cinematheque would program screenings, lectures, and festivals on weekends.”

And then, there’s this…

Hollywood loves a good party. Shoot, the Oscars covers up multiple city blocks in red carpet, audience stands, steps-and-repeat, and catering tents. And that’s just one party. Among some of the most noteworthy of celebrations are movie premieres.

84th Academy Awards, Kimmel Remote
Courtesy: Los Angeles Times, Getty Images

They cost a dump truck of money. Just look at the Game of Thrones premiere party. These production houses spare no expense to dote on their stars and make true events out of the beautiful people sitting in theater seats to watch a big TV. To get an invitation to a premiere party and screening guarantees you are “someone” and you are about to get captured in some paparazzi’s shot.

Since 1997, the world has been coming to Netflix. First, to rent DVDs. Then, to stream day-old shows. Now, it’s a gaggle of original content considered groundbreaking direction. What if Netflix has a strategy in mind with this deal?

No director and his hoity-toity attitude can stop Netflix from dumping an entire season on their platform of potential Emmy-winning television, and with this real-estate deal, there’s no stopping Netflix from having a serious premiere presentation to feature the next Roma and AMPAS thief.

Netflix isn’t saying anything, legal proceedings notwithstanding. Turns out Netflix chief content officer Ted Sarandos is a board member of American Cinematheque. Undisclosed sources said he is recusing himself from the negotiations, so that’s nice.

We have a streaming giant gaining credibility, a for-real home for its own premieres, bringing the who’s-who to them like the Millennium Falcon in a tractor beam, and now… the lovely PR points for preserving a Hollywood staple.

It doesn’t take a riddle of the Sphinx to see the stars aligning. The iconic Egyptian theater would be a grand palace — and a permanent fixture — for Netflix to bring the world to them once again.

(Featured Image Source: The Hollywood Reporter)